Festive Fashion 2025: Kurta Dupatta Sets for Men Are Back – And Shasak Is Leading the Trend



Jaipur, June 20, 2025 – This festive season, men’s fashion is getting a bold and beautiful upgrade. At Shasak Clothing, we’re excited to share the biggest trend of the year: Kurta Dupatta Sets for Men.

Over the last few years, Indian men have started choosing brighter, more stylish outfits for festivals. And now, adding a dupatta to a kurta is becoming very popular. From Delhi to Kochi, more men are wearing this classic style to weddings, Diwali parties, and Raksha Bandhan celebrations.

What the Numbers Say

We looked at the data and here’s what we found:


Year Men Wearing Dupatta with Kurta Average Money Spent Most Orders From
2020 8% ₹1,900 Punjab, Delhi, Maharashtra
2021 13% ₹2,400 Rajasthan, Gujarat, Karnataka
2022 24% ₹2,900 U.P., Tamil Nadu, Telangana
2023 37% ₹3,400 Kerala, Haryana, M.P.
2024 51% ₹4,200 Bihar, West Bengal, Andhra
2025 (Expected) 67% ₹5,500+ All Over India



At Shasak, sales of kurta dupatta sets have grown 3 times in the last year alone!


What’s New in 2025?


This year, we’ve created styles for every part of India:


Colors that Shine – Deep greens, mustard yellows, royal blues, and off-whites

Soft, Fancy Fabrics – Organza, silk, and cotton with embroidery or prints

Easy to Wear Dupattas – Drape over one shoulder, both, or style like a scarf

 

State-Inspired Looks –

   Silk Dupattas for South India

   Bright Prints for Gujarat & Maharashtra

   Simple & Royal Looks for Punjab & Delhi


Why Men Love It


Men today want to look good and feel proud of their culture. The kurta dupatta set helps them do both. It’s stylish, comfortable, and perfect for any celebration.


From young boys to older men, more people are now trying this look—and loving it.


What Our Customers Say


 “I wore a mustard kurta dupatta set on Bhai Dooj in Varanasi. Everyone asked me where I got it!” – Arvind, U.P.

 “The soft fabric was perfect for a wedding in Kerala. Felt light and looked great.” – Vishnu, Kochi

 “At first, I wasn’t sure about wearing a dupatta. But after trying it, I felt royal!” – Sameer, Mumbai


Celebrate With Shasak


Our new Festive Collection 2025 is now live on our website and at select stores. We also offer styling tips and tailoring for every body type.

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